B2B E-Commerce is 2x B2C
It's a fact. There is double the amount of eCommerce orders happening that are B2B compared to B2C.
Figure out how to tap into those higher AOV (Average Order Value) and repeat customers to generate a higher LVC (Lifetime Value of a Customer). No matter what stage of business or eCommerce you are at today, there's always a next level. An independent third party review of your online business is often times a best first step to determining the optimal way to advance.
Check out what market research gurus at Forrester say about B2B eCommerce:
- Gartner predicts that by 2018, 40% of B2B digital commerce sites will use price optimization algorithms and configure, price, quote (CPQ) tools to calculate and deliver product pricing dynamically.
- Forrester estimates that B2B e-Commerce will top $1.1 trillion and account for 12.1% of all B2B sales in the US by 2020